Meet the RVA Tourism team, a group of Virginia Commonwealth University students working together on a digital marketing project focused on tourism in Richmond, Virginia. Our goal is to help visitors discover local restaurants, attractions, outdoor experiences, and other things to do while creating their own 24-hour RVA itinerary.
About the Project
RVA Tourism was created to make planning a visit to Richmond easier and more engaging. Our team combined skills in digital marketing, search engine optimization, content strategy, social media, analytics, infrastructure, and digital advertising to build a resource for people interested in exploring the Richmond area.
Through the website, visitors can discover local restaurants, attractions, outdoor destinations, and experiences while building a personalized 24-hour itinerary. The project also gave our team the opportunity to apply digital marketing concepts in a real-world setting, from website development and SEO to paid advertising and performance measurement.
Meet The RVA Tourism Team
Meet the students behind RVA Tourism and learn about each team member’s role in strategy, content, SEO, social media, advertising, infrastructure, and analytics.

Strategy & Search Engine Optimization/Social Media

Strategy & Content

Infrastructure & Search Engine Optimization/Social Media

Infrastructure & Search Engine Optimization/Social Media

Search Engine Optimization/Social Media & Search Engine Marketing/Display Advertising

Search Engine Marketing/Display Advertising & Analytics

Content & Analytics

Strategy & Infrastructure

Search Engine Marketing/Display Advertising & Analytics

Strategy & Content

Content & Search Engine Optimization/Social Media

Search Engine Marketing/Display Advertising & Content

Content & Search Engine Optimization/Social Media